by Dan | May 14, 2018 | Dan's Blog
One of the saddest things about the fitness industry is the number of quality trainers that leave because they didn’t build a significant client base. The industry dropout rate is worse than ever and one of the MAJOR reasons for this is commoditization. This fancy...
by Dan | May 7, 2018 | Dan's Blog
“Be so good they can’t ignore you” I went to a new burger place on Saturday night (yes, I do eat burgers). It was only 7:30 pm and the waiting time was already over an hour. The place had no signage, it was graffiti ridden, it had a limited menu and pretty average...
by Dan | May 4, 2018 | Dan's Blog
“A satisfied customer is the best business strategy of all.” – Michael LeBoeuf How would you feel about paying a premium price for a below average service? This is exactly what happened to my wife and I recently, and it left a bitter taste in my mouth. What’s...
by Dan | Apr 5, 2018 | Dan's Blog
I am immensely passionate about the health and fitness industry. It has been remarkably good to me over the last 12 years. It has enabled me to live and share my vision, travel the world and meet many incredible people. I believe a fitness professional has the...
by Dan | Mar 22, 2018 | Dan's Blog
Wouldn’t life be much easier if you consistently attracted quality new customers into your business? I see so many great coaches labour professionally because they don’t know how to attract their perfect prospect. Whilst enlisting new customers is crucial to their...
by Dan | Mar 15, 2018 | Dan's Blog
I clearly recall my thoughts preceding the opening of my PT studio where I naively believed that my days would be tailored to the perfect lifestyle; training clients all morning, taking long midday break reading at the beach and then resuming training clients in the...
