A Guide to Building a Longevity Mindset in Your Clients
Host Tarek welcomed special guest Sebastian Ellis, the founder of Elements 4 Life, a fitness philosophy and gym chain. They engaged in a conversation about the importance of viewing fitness through the lens of longevity.
Longevity is about living a longer, happier, and more fulfilled life while maintaining functionality well into older age. Often, people only start thinking about longevity as they get older, but Sebastian emphasised that it’s crucial to embrace it early on. Longevity involves more than just physical appearance and athletic performance; it’s about developing a mindset and attitude that supports a healthier, longer life.
Elements 4 Life’s Approach
Sebastian shared Elements 4 Life’s approach to longevity, emphasising that while physical appearance and athletic performance are essential, there should also be a focus on other aspects of health. For example, the training promotes a holistic view of fitness, which includes nutrition, sleep, recovery, and overall wellbeing.
Challenges in Shifting Priorities
Tarek and Sebastian discussed the challenge of shifting people’s priorities, especially younger individuals who often prioritise physical appearance over longevity. They acknowledged that it requires an education process and consistent messaging to help individuals embrace a more comprehensive view of health from an early age.
The Role of Education
Sebastian highlighted the importance of education in promoting longevity. While showing up at the gym is a significant step, what individuals do outside the gym, such as their eating habits, sleep patterns, and daily routines, plays a crucial role in achieving longevity. Gym owners and trainers can help by providing educational materials and resources to support these lifestyle changes.
The Power of Community
Sebastian stressed the significance of creating a supportive community within the gym environment. For example, Elements 4 Life prioritises building a sense of community among its members, fostering connections through social activities and events. These activities not only promote physical fitness but also create a support system that encourages individuals to stay committed to their health goals.
Creating an Enabling Environment
Sebastian discussed the importance of creating an enabling environment that promotes longevity. This involves scheduling events and activities outside the gym, such as bushwalks, Tough Mudder challenges, and other recreational activities. These outings allow members to apply their fitness skills in real-world scenarios while building a deeper sense of community.
The Role of Gym Owners and Coaches
Both Tarek and Sebastian emphasised that gym owners and coaches must lead by example. Living a healthy and balanced lifestyle sets the tone for the gym’s culture and encourages members to follow suit. This alignment between the gym’s philosophy and the behaviour of its leaders helps create an authentic and supportive community.
Embracing longevity as a central tenet of fitness philosophy can lead to a more fulfilling and healthier life. By focusing on education, community building, and creating enabling environments, gyms and fitness professionals can help individuals prioritise long-term wellbeing from an early age. As the fitness industry continues to evolve, a shift towards longevity-oriented training and holistic health practices can lead to better outcomes for everyone.
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Sebastian is the Founder of Elements4Life fitness brand, lifestyle strategist and business entrepreneur. He is building an innovative fitness & lifestyle brand with a focus on advanced technologies, online platforms and delivery applications.
Tarek is the co-founder of the functional training institute and FitWell Education lab.
Tarek is an international educator and speaker who has presented numerous times at the biggest convention in Australia, Asia and the US. In addition, Tarek has presented courses to thousands of trainers throughout Australia, Asia, the Middle East and South America. Tarek is also a best-selling author of ‘Purpose Driven Movement.